What kind of a buyer are you?
Are you the impulsive or trusting buyer, the buyer who is more likely to accept what he or she sees at face value and who – to a certain extent at least – is prepared to believe the promises and accept the hype surrounding a particular product?
Or do you see yourself more as the cautious and critical buyer, the buyer who likes to find out more about the product they wish to buy – even if this means sacrificing a considerable amount of time and energy – to ensure that they are not only getting the best possible value for their money but also that what they are being sold is all that it is cracked up to be?
If you see yourself as a member of the latter category, then the chances are that before you place your trust in a certain product – and therefore inevitably in a certain company – you will spend a fair amount of time either thumbing through various consumer magazines, visiting various consumer websites, watching various test videos or reading various customer reviews – or even all four!
Take the BD15 laser distance meter from Trotec, for example. It certainly looks like a professional product. And if you read the accompanying jargon, it also appears to have a long list of professional features to match:
The BD15 is a sophisticated yet easy-to-use measuring device designed to enable you to carry out quick, accurate and stress-free indoor measurements up to a distance of 50 m. Not only does the BD15 sit neatly in your hand – and fit snugly into your pocket – it is also equipped with an array of useful functions and valuable features including a Pythagoras function that enables you to carry out precise and reliable indirect measurements and a calculator that allows you to add, subtract and carry out area and volume calculations without having to fumble for a pocket calculator or pen and paper first. In addition, the robust, ergonomically-formed handheld meter with soft-grip housing is both dust and splashproof and therefore excellently suited for the demands which everyday use puts on it.
Sounds good. Actually, it sounds excellent! But why take our word for it? Why not take the word of a leading German D-I-Y magazine which tested the BD15 and see what they have to say?
“The BD15 laser distance meter from Trotec provides the user with almost all the measuring possibilities which meters in this class have to offer at a very low price. The belt bag and hand strap ensure that it is always ready at hand.”
Indeed the D-I-Y watchdog magazine was so convinced by the BD15’s accuracy, handling and features that it decided to award it top marks in all three categories – as well as the highest possible score with regard to value for money – before classifying it as a top class product!
Well, you can’t say any fairer than that, can you?!
Oh, and by the way… if we have succeeded in convincing you that you will be hard pushed to find a better buy than the BD15, one of the many multi-measuring devices, machines, infrared cameras and appliances which all make up the extensive product portfolio from Trotec, then you might like to know that you can now also buy the brand new BD10, a laser distance meter which ticks most of the boxes its big brother does and which has a range of 30 instead of 50 m.
Trotec. Probably more than you had bargained for.