Yesterday morning the international trade fair Maintenance Next 2015 opened its doors in Ahoy Rotterdam. Numerous exhibitors from the maintenance and service sector are represented with their latest technology products and solutions. Trotec, as a leading industrial supplier in the field of air conditioning, and TKL, as a pro-renter of equipment for air conditioning, are also presenting at this important exhibition.
Trotec and TKL present for the 1st time as exhibitors
As a professional in the maintenance and service area, you are already familiar with Maintenance Next, which takes place every two years, and has the current advertising slogan “epicentre of the industrial maintenance industry”. Now in April the time has come again: A multitude of exhibitors will show their latest technology products and solutions in Rotterdam. And for the first time, Trotec and TKL will also present at this expo.
Day 2 at IWEW and we were inundated with visitors …
Star of the show yesterday was the Trotec IC range of thermal imaging cameras – they were really hot! We could see that the temperature was rising inside the hall as all the visitors were amazed at the value and quality of these products.
We had several meetings yesterday with potential end users and collaborators alike. It’s great when it’s busy at a trade show because the time just flies by. The Multi-Measure basic range also continued to impress the visitors because of the robust nature of the products and the price compared to other brands.
The Drilling & Tapping completion came to a climax yesterday as well. The main completion was won by Sembacorp, formerly known as Bournemouth & West Hants Water with Northern Ireland ladies A taking the women’s laurels.
Today is International day at the competition with all home nations, (England, Ireland, Scotland & Northern Ireland) plus Holland slugging it out in the arena.
2 down, 1 to go!
Great day at IWEX yesterday …
We had many visitors. Some people we knew and some people were new to us. We are using a scanner to collect visitor details barcoded on their badges which speeds up the process. As a result of the meetings yesterday, we have already been asked to make some offers to visitors. We will be making those offers today and we will continue to greet new visitors. We ended the day at a Champagne reception organised by EDIE – it’s a tough life but someone has to do it!
This is the middle day of the show and it is traditionally the busiest …
We have a number of people coming today who are specifically coming to see us to discuss their equipment needs. In addition to greeting them and meeting with them we have found that a constant supply of chocolates is also attracting people to Stand A10. In addition the Drilling & Tapping Competition is in full swing opposite Stand A10 bringing lots of people past us.
Day 2 in prospect and we are all looking forward to it!
A long day yesterday, but a good day. Robert Bargolini and I finished setting up the Trotec stand at IWEX.
We are on Stand A10 at the show sandwiched between the Drilling & Tapping competition and the restaurant facilities. It means that there will be plenty of footfall around the Stand. The Stand is designed to be approached from all sides and we have plenty of products to show people. Read More
Here at last at IWEX at the NEC in Birmingham.
The banners produced for us by Creating Media were picked up from the manufacturers on Friday afternoon and driven to deepest rural Herefordshire. Robert Bargolini, general manager for the water supply industry at Trotec, also arrived in deepest rural Herefordshire yesterday morning to load up and transport all the kit and equipment to the IWEX show in Birmingham. Packing the van was like completing a three dimensional jigsaw, but we did it in the end.
We arrived at the NEC around lunchtime and set about unloading and erecting the stand. We have more work to do today, but the graphics panels look really great and they do Trotec justice as they embark on their first major trade show in the UK. We are really looking forward to the show and we already have about 20 meetings with prospective customers set up over the three days of the show.
We will have a great array of products on Stand A10 and there will be a warm welcome for all of our visitors. Must go now – more work to do! Big day today – bigger day tomorrow!
I will be updating the BLOG every day this week from IWEX so look out for news and views. I will try and include some pictures as well.
Well here we are…
After all this time we are just a week away from IWEX at the NEX, Trotec’s debut Exhibition in the UK. Right now I am trying to think of all those last minute things that could go wrong or that I may have forgotten. The thing about a trade show is that it happens at a fixed point in time and nothing that we do can change that. However hard you have worked with checklists and shopping lists and all sorts of other lists, you are still waiting for the thing you have inevitably forgotten to reveal itself!
We will be picking up the exhibition stand from the suppliers on Friday. The team at Trotec, led by Marc Arhold, have worked tirelessly on producing the artwork for this. It’s really going to look great. The UK designers at
Creating Media have also worked very hard on co-ordinating design and suppliers from the UK as well. The moral of the story is the nearer you get to the event the faster the heart rate increases.
Well I had better go and have a lie down in a darkened room and concentrate on the list of things I have forgotten!
I will be updating the BLOG every day from IWEX next week so look out for news and views …
Another busy week promoting Trotec and their upcoming attendance at IWEX, (International Water Exhibition), being held at the National Exhibition Centre between 24th – 26th May 2011.
In addition to the IWEX show, I am also looking at a Road Show during June/July where we can travel throughout the UK to different venues, showing the product range to invited audiences at each regional location. We are looking at venues on the South coast, in London, Birmingham, Manchester, Yorkshire and Scotland. We would like to use interesting venues if possible: I have been looking at famous football stadia, cricket grounds and historic and interesting buildings such as the Thames Barrier and old fashioned water pumping stations. More about the road show over the coming weeks …
For now I am working on an article for publication in the trade press in the UK and compiling a mailing list for pre-event publicity for both IWEX and the Road Show. I have nearly completed the entry of all of Trotec listings on the IWEX web site – have a look at it here!
See you next week!
Another busy week organising Trotec’s marketing push into the UK. We are well advanced with our preparations for IWEX:
I had a number of meetings last week with key suppliers. We have now designed and printed the leaflet that will be going in the May edition of Water Active. 7000 lucky readers will get a leaflet trailing Trotec’s appearance at IWEX between May 24th – 26th at the world famous National Exhibition Centre in Birmingham. Read More